TEMPLATE: Travel Campaign

This template has been designed specifically for use within Grin and is meant to be used as a guideline template. 

Step 1. Campaign Basics

  • Choose your brand from the dropdown menu.
Suggested Campaign Title: Get Away With [Brand Name]
  • Upload a campaign image.

Step 2. Campaign Details

  • Campaign Overview = Enter a description of the campaign.
Campaign Overview Suggestion:
Hey! 

Like to travel?

[Brand Name] would like to send you on a once-in-a-lifetime trip to [destination], where you'll get to [Enter details about what they'll be doing on this trip, like attending an event or conference, here]

Find out the details below!

  • Campaign Dates = Enter your designated timeline.
  • Recurring Proposals = Non Recurring.
  • Visible To Influencers = Yes.

Step 3. Compensation

  • Compensation Method = Select Payment, Product, Commission.
  • Need help setting a campaign budget? Click here.

Step 4. Tracking

  • Campaign #Tags and @Tags = Enter in the hashtags and handles you want to track.
  • Choose an affiliate link if you are going to use one to track revenue.

Step 5. Influencer Details

  • Add tasks to the campaign.
Task Suggestions:

 

Select Network = Instagram

Task Name = Announcing Trip 

Media Type = Video/Photo

Required Task = Yes

Influencer Requirements = Post a Video/Photo on Instagram sharing your excitement about your upcoming trip. Tag [Brand] and use #[Hashtag].  

 

Select Network = Instagram

Task Name = IG Trip Arrival

Media Type = Photo

Required Task = Yes

Influencer Requirements = Post a picture of yourself at your destination. Tag [Brand] and use #[Hashtag]. 

 

Select Network = Instagram 

Task Name = Having Fun Video

Media Type = Video

Required Task = Yes

Influencer Requirements = Take a video of yourself enjoying your trip and be sure to tag [Brand] and #[Hashtag].

 

Select Network = Twitter

Task Name = Tweet That!

Media Type = Tweet

Required Task = Optional

Influencer Requirements = Tweet [X] of times on your trip, tag [Brand] and use #[Hashtag].

 

Select Network = Facebook

Task Name = Announcing Trip

Media Type = Post

Required Task = Optional

Influencer Requirements = Post your Instagram announcement on Facebook. Tag [Brand] and use #[Hashtag].

Step 6. Notifications

  • (Optional) Choose whether you want to send influencers a notification when their proposal has been accepted or denied.

Step 7. Supporting Assets

  • (Optional) Upload any images, videos, or designs for your influencer to use. Or include any brand guidelines for them to follow.

Step 8. Content Rights

  • Select the content rights or cut & paste your brand content rights.

Step 9. Customization

  • (Optional) Update the section titles that will appear in your influencers' Live URLs to match your brand voice.

Click Save to start adding influencers to your campaign!

 

You can always click Influencer Preview to review what the campaign will look like to your influencer. 

 

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