How to Send Mass Emails to Influencers

This guide will walk you through how to send an email to multiple influencers at once. We also give you the ability to use dynamic variables within your emails to add personalization. These variables consist of first name, last name, username, and more. The variables used will pull in that particular information, once the bulk email is sent, so your influencer outreach appears more personalized.

In this article, you will learn:

 

How to Mass Outreach to Influencers

Step 1 Click Contacts and select Prospects or My Influencers from the menu.

Step 2 Click the checkbox next to all of the influencers you want to reach out to.


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Step 3 Click the blue checkmark icon on the right-hand side.

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Step 4 Select Add to Emails Sequence or Send Email.

 Quick Tip

Customize your emails by adding variables. Using variables allows you to add personalization to your email. Click variables and drag and drop any variable you want into the body of the email.



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  • If you select Add to Emails Sequence, select the email sequence you want to send to the influencers. 
  • If you select Send Email, compose the email or choose an email template

Step 5 Click preview to review the emails and click Start Sequence or Send Email to send.

WARNING

Keep in mind that we only pull in emails from influencers who exist within your "Contacts". If you notice that an email has not pulled in make sure that the influencer is in your "Contacts" and that the email address matches what is in the influencer's profile, in GRIN.

 

How to Add a Hyperlink

Step 1 Click Contacts and select Prospects or My Influencers from the menu.

Step 2 Click the checkbox next to all of the influencers you want to reach out to.

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Step 3 Click the blue checkmark icon and select Send Email.

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Step 5 In your email, highlight the text you would like to hyperlink and click on the ellipsis in the toolbar.

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Step 6 Click on the hyperlink icon.

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Step 7 Paste the entire URL into the URL section and select an Open link in option.

WARNING

Make sure to paste the entire URL in this section, including the "https://". If it is typed out and not pasted whole, then it will direct influencers to an error page when clicked on.

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Step 8 Click Save.

 

Why your Hyperlink leads to an Error

If your hyperlink is directing influence to an error page this is and an indicator that the URL was not pasted correctly. In order for the hyperlink to work as desired, you will need to paste the entire URL.

If you are running into this issue with a template or sequence, then follow the steps below. Keep in mind, that for sequences, it will not solve the issue if the emails have already been scheduled to be sent.

Step 1 Click on Mail, in the navigation bar, and select Templates or Sequences.

Step 2 In your Template or Sequence, highlight the hyperlinked text and click on the ellipsis.

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Step 3 Click on the hyperlink icon. 

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Step 4 Remove the current link.

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Step 5 Paste the whole link, including the "https://", in the URL section.

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Step 6 Click Save.

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