What is a Travel Campaign?
A travel campaign is a campaign where you're sending influencers on trips- to conferences, exotic destinations, events, etc. They'll create content and share their experiences on their social media pages. Not only will you get the content created by the influencers, you'll get the added benefit of creating a loyal influencer by giving them a once-in-a-lifetime experience.

**The following is designed to follow the order of Grin's campaign creation process**

Step 1. Campaign Basics

Choose your brand from the dropdown menu.

Suggested Campaign Title:
Get away with {Brand}

Upload your campaign image. If you do not already have a preselected campaign image, you can find one for free here.

Step 2. Campaign Details

Select a campaign goal: awareness or engagement.

Campaign Overview Template:
Hey! 

Like to travel?

{Brand} would like to send you on a once-in-a-lifetime trip to {destination}, where you'll get to {Enter details about what they'll be doing on this trip, like attending an event or conference, here}. 

Find out the details below!

Enter your audience information (gender, age, and location).

Choose a date range for when you're accepting proposals and a date range for when you'd like your influencers to post their content.

Step 3. Budget & Compensation

Enter your budget information. Need help setting a campaign budget? Click here.

Step 4. Influencer Tasks

Suggested Task Templates:

  • Instagram {Video/Photo} Announcing Trip (Mandatory): Post a {video/photo} on Instagram sharing your excitement about your upcoming trip. Tag {Brand} and use #{Hashtag you'd like them to use throughout trip}.
  • Instagram Photo Upon Arrival (Mandatory): Post a picture of yourself at your destination. Tag {Brand} and use #{Hashtag you'd like them to use throughout trip}.
  • Instagram Video (Mandatory): Take a video of yourself enjoying {destination/event} and mention {Brand}. Use #{Hashtag you'd like them to use throughout trip} and tag {Brand}.
  • Tweet (Optional): Tweet {#} times on your trip, tag {Brand}, and use #{Hashtag you'd like them to use throughout trip}.
  • Facebook Post Announcing Trip (Optional): Post your Instagram trip announcement on Facebook. Tag {Brand} and use #{Hashtag you'd like them to use throughout trip}.
  • Facebook Post Upon Arrival (Optional): Share your Instagram arrival post on Facebook. Use #{Hashtag you'd like them to use throughout trip} and tag {Brand}.
  • Facebook Live Video (Optional): Go live on Facebook showing your excitement about {destination/event} while you are there. Use #{Hashtag you'd like them to use throughout trip} and tag {Brand}.

Step 5. Supporting Assets

Upload any images, videos, designs, etc. for your influencers to use.

Need more information on Travel Campaigns? Click here.

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